Client Overview

Our client owns a new generation fashion brand for women, one of India’s largest online-led fashion brands. They are known for their cutting-edge fashion, in-house designs, and affordable pricing while maintaining international standards of quality. Most of their shoppers are millennial women looking for Western clothing and global street style.

The brand wanted to meet consumer demands and offer rapid fashion solutions to its customers. They wanted a robust platform that could deliver flawless performance and a rich user experience. Since they had limited opportunities for growth with their existing platform, they wanted a mobile responsive app for better user engagement and business visibility.


Experts at Saffron Tech offered them a comprehensive app development solution. Our team of designers and developers is highly skilled in developing modern web applications. Their brand needed a feature-rich app that could deliver an optimal user experience because mobile apps have become critical elements for business growth.


Our objective was to develop an app that encourages user engagement by offering a beautiful UI design based on our design strategies. The app should provide utility and value to the users. We also wanted to make sure that the app offers frictionless navigation to its users.


Our team knew how to create a high-performing app that can deliver a secured yet enriching user experience. We have years of experience in developing unique and intuitive apps that are functional across all devices. Using the best app development approach, we initiated the process.

Solution Offered

  • We offered a Native app development approach for their mobile application with an ASP.Net solution for backend development.
  • The ASP.NET framework allows us to utilize native optimization, early binding, caching services, and just-in-time compilation.
  • It requires less coding, maintenance and provides seamless development support. With new upgrades and enhancements, the core framework offers highly optimized codes that deliver improved app performance.
  • The ASP.NET Core fulfills all the business requirements as it provides different types of web app development and mobile backend along with IoT application development.

Technology Used

  1. Mobile App (iOS & Android) for Users – Native App development (iOS – Swift, Objective C, Android – Kotlin, Android Studio).
  2. Administrative Panel – ASP.NET core 2.0, C# & MS SQL Database.

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Final Conclusion

Our team of experts and developers implemented unique strategies to develop an encrypted and secured app that will provide excellent usability and performance. Our team also ensured that the app offers a consistent app design, a valuable search feature, and smooth transitions. After deploying the app on multiple platforms such as App Store and Play Store, our experts deployed the code on the client’s server.