Marketing automation eases the repetitive tasks of sending mailers, social media actions and other impersonal activities by assigning the task to an automation software. These softwares streamline processes in a single platform so that both sales and marketing team can coordinate and manage the campaign together in offline and online capacities.
Customer sales oriented companies can use business process efficiencies to cross-sell, up-sell and reinforce customer relationships. B2B companies can use marketing automation to define the entire lead lifecycle management.
Marketo provide you with the ability to access rich behavioural data about your prospective customers.
Zoho helps you reach customers, balance books, grow sales and work in a collaborative way from any device.
You team members can generate new leads and manage your pipeline with different Hubspot features
Benefits of Marketing automation for enterprises
- Lead nurturing to reinforce sales
- Develop real-time relationship with customers
- Develop Campaign alignment with sales
- Improve ROI of campaigns
- Software as a service Solution
- Design user experience with intuitive sales and marketing workflows
- optimize e-Commerce capabilities to track website visitors
- Convert your subscribers into customers with tagging and scoring features
- Generate and analyse measurable results for future campaign successes
SaffronTech will help you identify the right marketing automation software which is a perfect fit for your systems and will integrate it. Give us your idea and we will develop it into a scalable and responsive marketing campaign with our team of experts. Benefit with our training sessions as we transform the entire organisation into a dynamic workforce.